Showing posts with label Google Adsense. Show all posts
Showing posts with label Google Adsense. Show all posts

How to setup an ads.txt file in blogger blog for google adsense?

Yesterday when I logged in to google adsense I saw a notice in red color as follows,

Earnings at risk - You need to fix some ads.txt file issues to avoid severe impact to your revenue.

It doesn't matter how much or little I earn from my blogs but what matter is that I do earn despite of the amount I earn. So this notice really took out of my world.

What this notice want you to do is that it want you to create and upload a file called ads.txt in the root of your domain. So if your domain is, www.example.com then your ads.txt file should be found at www.example.com/ads.txt

How to make adsense ads responsive per screen size?

Yes, we can get responsive ad codes from adsense. But that will not fulfill the requirement for ad unit size per screen size. To make the adsense ads responsive per screen size we need to modify the code (allowed by google obviously) a bit. Reasons we need to do this can be like, In desktop view the ad appear as leaderboard, but in mobile it becomes a 300x250 square, what you might not want as you might want to show a similar horizontal sized ad in that place even in mobile view.

So let's see how we can do that.

How to add adsense ads in the middle of the content in blogger template?

Middle of the Content is the best performing ad position for me so far among all the 5 Best Ad Positions I discussed earlier. This ad position is so effective as the reader sees the ad while reading your post and if you can blend the ad style with the style of the content then the reader will definitely click on it if the ad is relative to the content and valuable to the reader's interest.

I am going to discuss two ways, both ways required you to setup a bit of jQuery code in your template initially. Where the ways differ is that in the second way, you have to EDIT HTML of your content (post or page).

Both of the ways, require jQuery, those one with good JS understanding can implement this without jQuery.

How to add adsense ad code AFTER the CONTENT in blogger template?

After the content is one of the recommended ad positions I have already mentioned in the post 5 Best Ad Positions to Increase Adsense Revenue. In this post, we will see how we can add adsense ad code after the content of each post and page. We will do this in the blogger template so that we don't have to do this for each post and page.


How to add adsense ad code BEFORE the CONTENT in blogger template?

Before the content is one of the recommended ad positions I have already mentioned in the post 5 Best Ad Positions to Increase Adsense Revenue. In this post, we will see how we can add adsense ad code before the content of each post and page. We will do this in the blogger template so that we don't have to do this for each post and page.


10 Tips to Easily Get Approved by Google Adsense - 2016

Google Adsense is one of those advertising networks which consider publishers very carefully. Even after approval a publisher has to be really very careful as google adsense can ban their account at any moment for violating publishing policies.

However, in this post we will be discussing few easy tips for preparing your website so that you get approved by google adsense with minimum number of applications (yes, I doubt if anyone got approved in first try).

Consider the following easy tips:

5 Easy Ad Management Tips to Increase Adsense Revenue

Google adsense is so far the most preferred way to monetize websites, mobile apps, games, videos etc. It is reliable, robust and full of ads. The fill rate is very close to 100% that you will never see an ad space empty ever.

However, though there will always be ads in your ad placements, it is required to regularly monitor and manage the ads to keep the revenue flow upwards. In the last post, we learnt about 5 Best Ad Positions to Increase Adsense Revenue. In this post, we will learn about 5 Easy to Follow Ad Management Tips to Increase Adsense Revenue.

How to experiment with ad units in google adsense.

Google adsense is my number 1 ad provider because of a lot of reasons like blocking inappropriate ad networks, blocking inappropriate ads, blocking low paying ad networks from serving ads,  customizing ad styles etc. and mostly this one. You can experiment with the ad units you use to publish ads.

Experimenting ad units includes publishing different types of ads (text/image, only text) etc. in an ad unit and finding out which one is performing better than the other and many other types of experiments.

Let's see them one by one.

How to Customize Ad Styles to Increase Adsense Revenue.

Google adsense serves 3 primary types of ads which are banner ads, text ads and link ads. Among these 3 types of ads, banner ads may include images, animated images, animation, video etc. different types of ads.

As per google adsense guidelines, we are not allowed to modify the appearance of an ad. Also it doesn't provide a mean to do that. But adsense provides a way to modify the appearance of it's text and link ads. This is so great. We can customize the ad styles to meet the styles of our webpage.

How to find and block low-paying ad networks in google adsense?

Google adsense is awesome in case of filling your ad spaces or responding to your ad requests. To do this google adsense has a very big inventory ready all the time. But google display ads from third-part ad networks too.

And not of all of these ad networks are high paying ad networks. Some of those ad networks pay as low as $0.05 per thousand impression or much lower. So you should check if you are displaying most of your ads from these kind of low paying ad networks or not. If it is then you should look forward to blocking them.

In our last tutorial we knew that we can find and block less profitable and inappropriate ad categories and specific ads for our blog, so now lets see how to find and block low-paying ad networks in google adsense.

How to block specific ads and ad categories in google adsense?

Google adsense serves ads from variety of categories, from fashion to sports, from movies to education etc. mostly based on the contents of the page on which the ad will be displayed. However, sometimes it shows ads from categories which are not related to content. These are the irrelevant ads and we can block those ad categories and more specifically, we can block specific ads too.

Yes, that's right. So you can see we have enough controls on the ads that appear in our websites. Great, now let's see how to block specific ads and ad categories in google adsense.

5 Best Ad Positions to Increase Adsense Revenue

Google adsense is so far the most preferred way to monetize websites, mobile apps, games, videos etc. It is reliable, robust and full of ads. The fill rate is very close to 100% that you will never see an ad space empty ever.

However, though the ads will appear all the times, it doesn't guarantee revenue generation each time as most of the ads are CPC ads and it will only generate revenue when user clicks on them. Though google adsense is not only a CPC ad network and it also provide CPM ads, but its not in your control to show only CPM ads and google adsense tends to display CPC ads mostly.

Anyway, to increase revenue generated by adsense several things has to be considered along with experimenting with different options available. Steps that we can take to increase revenue can be categorized into 2 main categories; ad positioning and ad management. In this article we will focus in ad positioning in your website.

Quick & easy Adsense reports and ads management with Google Publisher Toolbar.

Google adsense offers a number very helpful reports for publishers accessible from their dashboard in the reports section. But sometimes we might just need to know the amount we earned today, best performing channels or ad units, information about an ad currently displayed etc. and we might not want to load the whole adsense dashboard. Though loading the adsense dashboard is not a big hassle at all but still, what if a single click bring all these at once along with more features that helps a lot.

Improve adsense revenue with new Page-Level Ads for mobile browsers.

Google adsense is the leading online advertising network form websites, applications for windows, android etc., software, games and many more. Google adsense used to offer banner ads so far, but now it also offers Anchor/overlay and Vignette ads for mobile. These ads are really awesome to improve your adsense revenue. 

What are page-level ads:

Page-Level ads are those ads which you can't place at an exact place of your web page, such as footer or header or sidebar etc. Rather, they appear on their own optimal places. Such as the anchor ads will appear generally at the bottom of the screen and will stick at that position.

Improve adsense revenue with new Page-Level Ads for mobile browsers.


Adsense is not only a CPC network anymore, but also CPM, Active View CPM, CPE.

Google's online advertising network adsense is generally known to most of us as a CPC (Cost per Click) advertising network. That is, a publisher earns money only when users clicks on the ads s/he is publishing. Adsense is a renowned advertising network both to ad publisher and advertiser due to various reasons, mostly because its from google.

But, CPC started to generate less revenue as people started to get used to banner ads that google adsense offers. This is call banner blindness. People now can easily differentiate actual content from ads, no matter how much you customize the appearance of the ad (customizing text and link google adsense ads) using the available options from google adsense. So they ignore the ad and leave the page after they are done with the content. Ultimately resulting no revenue for the publisher, even from thousands of views!

Adsense is not only a CPC network anymore, but also CPM, Active View CPM, CPE.


But, No Worries. Google adsense now offer not only CPC, but also CPM, Active View CPM, CPE types of ads. And also not only banner ads, but also interstitial ad format for mobile, ads in google custom search, video ad etc. We will discus about different ad formats in another post. Today we will look at the different big types only.